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News Release

For Immediate Release
August 14, 2014

E.J. Powers
( 603) 644.3200x11

NH Liquor Commission Recognizes Alcohol Awareness Youth Poster Contest Winners
Winners to be honored at New Hampshire Fisher Cats game on August 17

Concord, NH – The New Hampshire Liquor Commission (NHLC) will honor the winners of its annual Alcohol Awareness Youth Poster Contest during the New Hampshire Fisher Cats game in Manchester on Sunday, August 17, at 1:35 PM. The NHLC's Division of Enforcement launched its annual youth poster contest in April during Alcohol Awareness Month in an effort to empower students to tackle the topic of alcohol awareness through art. While many posters focus on the dangers associated with underage drinking, students have the freedom to develop sketches centered on any topic pertaining to alcohol awareness and safety. The Youth Poster Contest is open to every student and school in the state. During this year's contest, there were a total of 561 poster entries from 21 schools. Students from all grade levels could submit posters up until May 2.

"We are extremely pleased to be able to honor this year's group of Youth Poster Contest winners, who have done a fantastic job utilizing their creative talents to better educate their fellow classmates and the public of the risks associated with abusing alcohol," said NHLC Chairman Joseph W. Mollica. "This annual contest, along with all that the NHLC Enforcement Division does to promote alcohol awareness year-round, is a great opportunity to reinforce the dangers of underage and irresponsible consumption of alcohol."

Along with the Youth Poster Contest, as part of Alcohol Awareness Month the Enforcement Division hosts a series of educational trainings and alcohol safety events for students, New Hampshire Liquor & Wine Outlet employees, and restaurant servers and managers. The National Council on Alcoholism and Drug Dependence has sponsored Alcohol Awareness Month since April 1987. Along with enforcing state liquor laws, the NHLC Enforcement Division is dedicated to educating the public, consumers, students and liquor license holders about the state's liquor laws and statutes, along with the legal, financial, social and health risks of abusing alcohol. Training programs serve to impact knowledge critical to the community and also to help foster mutual efforts to ensure the responsible sale and service of alcohol. During 2012 alone, the Division of Enforcement and Licensing provided training to more than 5,300 individuals.

As requested by the individual schools, the Investi"GATOR," the Enforcement Division's mascot, visited Barnstead Elementary School, Newington Public School and St. Thomas Aquinas High School to present winners and grade runner‐ups with tickets to the New Hampshire Fisher Cats game on Sunday, August 17. Along with getting the chance to run the bases following the game, all winners and runner-ups will be honored during a pre‐game ceremony and they each receive a "Buyers Beware" prize pack, which includes four tickets to the game, a drawstring backpack, school supplies, and copies of their winning posters. The top three overall winners, along with each individual grade winner, also receive $25 gift cards to Best Buy. The game is sponsored by the Division of Enforcement's "Buyers Beware" public awareness campaign, which is designed to educate the public about the consequences of providing alcohol to minors.

"We saw the Youth Poster Contest as another way to get New Hampshire's youth talking about the hazards of underage alcohol consumption, while at the same time fostering students' creativity," said James Wilson, Director of the NHLC Division of Enforcement. "It is outstanding to see more and more students and schools taking part in this meaningful contest each year. Our hope is that these posters lead to conversations on this important topic both in the classroom and at home."

Judges pick winners for each grade level and then select overall winners. This year's Youth Poster Contest grade winners are:

  • Kindergarten: Michaela, Newington Public School
  • 1st Grade: Isabella, Stewartstown Community School
  • 2nd Grade: Gigi, Newington Public School
  • 3rd Grade: Savannah, Stewartstown Community School
  • 4th Grade: Amber, Alton Central School
  • 5th Grade: Antonio, Newington Public School
  • 6th Grade: Josie, Newington Public School
  • 7th Grade: Coral, Barnstead Elementary School
  • 9th Grade: Rachel, Plymouth Regional High School
  • 10th Grade: Ryan, Alvirne High School
  • 11th Grade: Sofia, St. Thomas Aquinas High School
  • 12th Grade: Marisa, Alvirne High School

This year's Youth Poster Contest overall winners are:

  • 1st Place pdf file: Nicole, 8th Grade, Jaffrey-Rindge Middle School
  • 2nd Place pdf file: Jevan, 9th Grade, Plymouth Regional High School
  • 3rd Place pdf file: Ava, 6th Grade, Barnstead Elementary School

Along with the Buyers Beware prize pack, winners' artwork will be turned into official alcohol awareness posters to be sent back to winners' schools. Winning posters are on display at the Division of Enforcement offices.

About the New Hampshire Liquor Commission
The New Hampshire Liquor Commission (NHLC) operates 77 retail locations throughout the Granite State and serves more than 9 million customers each year. More than $3 billion in net profits has been raised since the first store opened in 1934. NHLC had its best sales year ever in Fiscal Year 2014, generating $626 million in gross sales, an increase of $23 million – or nearly 4% over the previous fiscal year. Total liquor net profits transferred to the New Hampshire's General Fund reached $148 million, which are used to fund programs including education, health and social services, transportation and natural resource protection. NHLC is expecting to net an additional $1 billion for New Hampshire's General Fund in the next seven years.

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NH Liquor Commission, Division of Enforcement
50 Storrs Street  |  Concord, NH 03301
(603) 271-3521